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    Logo Development Process: Plancast

    While every designer has a design process that’s tweaked to their specific way of working, there are some things that are common to us all. Begin with a design brief, brainstorm for initial concepts, present to the client, make revisions. Rinse and repeat.

    Scott Hansen wrote an article that details his entire design process – complete with sketches – for the development of a new logo for his client, Plancast. (more…)

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    Posted by: Head Groupie
    Categories: Art & Design Blogs
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    Wolda 2008 Logo Winners Gallery

    You can never get enough great examples of well-designed logos. Check out this


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    Posted by: Head Groupie
    Categories: Inspiration
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    Beware of (Over-Designed) Business Cards?

    We all know that it’s important to make a good first impression with your business card. It should be on stock that’s not too flimsy, well-designed, include all pertinent contact information. But is there such a thing as going too far in business card design creativity? We’ll leave that decision up to you. At any rate, this article includes a nice collection of unique business card layouts.

    (more…)

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    Posted by: Head Groupie
    Categories: Inspiration
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    What a Logo Does Not Have to Be or Do

    So many articles on logo design talk about what a logo should include, should be, should do. This discussion takes the opposite approach and talks about the things that it does NOT need to be or do. Sometimes, design is about simplification – in fact, a lot of the time, that’s the case – and this article speaks to that approach and reminds us of that ever-popular phrase – less is more. Amen!

    What A Logo Does Not Have to Be or Do

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    Posted by: Head Groupie
    Categories: Art & Design Blogs
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    Veerle’s Blog

    This site offers some good Illustrator tutorials on how to create a variety of shapes and effects, including how to create a type-based logo from shapes.

    Veerle's Blog - Adobe Illustrator tutorials, vector freebies

    (more…)

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    Posted by: Head Groupie
    Categories: Illustrator Tutorials,Vector Art
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    The Identity Archives Project

    This is an idea that has been a long time coming. With the availability of design software and the proliferation of the Internet, how can you be assured that someone else, somewhere, hasn’t already designed a logo similar to the ones you’re presenting to clients? In steps the Identity Archives Project – a database of logo and identity designs from around the world, searchable by keywords. The site is relatively new, so if you like the idea, pass it along to your designer friends and help grow the database.

    The Identity Archives Project - search existing designs by keyword

    (more…)

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    Posted by: Head Groupie
    Categories: Art & Design Blogs,Business Resources
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    What’s in a New Logo?

    Even big-name organizations like CNN are discussing the value of a good logo. In this article, evolution of a number of top-tier company logos is explored, with before/after examples and also commentary on why the companies felt a need to refine their graphic identity.

    CNN Money - What's in a logo - logo re-designs branding corporate identity

    (more…)

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    Posted by: Head Groupie
    Categories: Inspiration
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    Roger Oddone Brand Identity

    It’s always inspiring to see someone create a solid brand identity solution that is simple, elegant and effective. Roger Oddone accomplishes this with ease with the logo and identity package for his design studio.

    Hell Yeah Dude - Roger Oddone Identity is Pure Genius

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    Categories: Inspiration
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    21 Really Good Logos

    Dynamic Graphics features a group of 21 well-designed logos with commentary from top designers about what works – and what doesn’t – in logo design.

    21 Really Good Logos - graphic design, logo design inspiration

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    Logos with Hidden Meanings

    You never know what you may see if you look a little closer at a logo.  Some of them can be quite clever! The Graphic Design Blog site has posted 25 examples of logos that include hidden meanings. Take a peek and get inspired!

    Business Card Design - Logos with Hidden Meanings

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    Posted by: Head Groupie
    Categories: Inspiration
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